Stilberatung und Einkaufsservice Silke Gerloff    
personal shopper Kleiderschrank-Check shoppingtour personal shopping  
individuelles Styling Personal Shopping
My Personal Story.

Silke Gerloff's “The Personal Look” was the first to offer a personal shopper service in Frankfurt in  2002. Her business comprises a wardrobe analysis at the client's residence and shopping assistance primarily in the Rhine-Main region. Order shopping and shopping online are further valued services, plus classic type consulting (i.e. color, style and make-up).  “The Personal Look” also holds workshops on type consulting and other fashion topics for small groups. Starting in spring 2014, Silke will offer shopping trips to Europe's fashion capital – Paris.

As a qualified fashion designer, Silke Gerloff has been successful in the fashion industry for the past 22 years. She first gained experience in theatrical wardrobe at the city playhouses in Lübeck, then completed her studies in fashion design. She later became a buyer for women's retail clothing at the mail-ordering company Otto and at Jean Pascale in Hamburg.

Silke's Francophile affinity guided her to Paris, where she worked on the creation of future interior and fashion trends at three different style agencies. Her work later as a freelance stylist in advertising photography (stills and people) in Frankfurt led her to begin with the dressing of models. Once deciding to make her fashion savvy available to private individuals, Silke followed the American example and launched personal shopping in Frankfurt.

My Philosophy

“The Personal Look” cares for your personal style with enthusiasm, sensitivity and honesty. I'll explain with an impartial viewpoint how you appear to others, and how you can promote or modify this impression. My consulting adapts exactly to your individual needs and possibilities. Fashion can but doesn't have to be expensive—the perfect fit, surprising combinations and one's own unique style are more important than the brand. As Coco Chanel once said, “fashion changes but style endures.”

Whether young or young at heart, man or woman, unsure about your look, not from the area or simply pressed for time, I'll offer you a tailor-made program!

Stilberatung einkaufstour
    Impressum | © Silke Gerloff